Bonny organizes Cisco Live!, one of the largest and most innovative conferences in Europe, with more than 14,000 attendees and organized by one of the most innovative companies when it comes to using events in a strategic and innovative manner. Based on the experiences, hits and misses of this event as well as other event in his portfolio, he will share their experiences, ideas, learnings on the key topics of our industry: how to integrate technology as part of the experience in meetings, how to go beyond D-day and extend and anticipate the life of the event, how to fully grab the potential of data and content generation (your event can be a gold mine!) and more.
